Top-up BA International Sales & Marketing
Samfund, økonomi og kommunikation
The bachelor programme in International Sales and Marketing is a 1½ year top-up pro- gramme for students that have completed an AP degree in Marketing Management or equivalent. During the bachelor’s programme you will develop knowledge and comprehension of business practices, applied theory as well as methods used for sales and marketing within an international business perspective. The programme focuses on sales and marketing in an international context with special emphasis on business to business sales.